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Qobolak – Study Abroad — CASE STUDY

Overview

Qobolak Education Group

Qobolak provide services, consultations, solutions and technologies for clients in the Middle East and North Africa, whether individuals or establishments, designing, planning and implementing ambitious programs at education institutions around the world. Additionally, we assist our clients in selecting the appropriate country and program for their studies, guiding them through the application procedure, earning them acceptance to their chosen institution, and assisting with related services before and after commencing their course.
Client:

Qobolak Education Group

Location:

Saudi Arabia

Industry:

Education

Size:

Mid-Market (51–200 employees)

Duration:

2–4 weeks

Type:

Corporate Website

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01

The Challenge

Qobolak’s previous website was outdated, slow, and difficult to navigate, which negatively impacted student inquiries and conversions. Users struggled to find relevant programs and country information, leading to poor engagement and reduced trust in the brand.
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Our Solution

  • Redesigned the website with a modern, intuitive UI/UX for better navigation
  • Implemented a bilingual structure (English & Arabic) to serve a wider audience
  • Optimized performance to significantly improve page load speed
  • Built structured services, country, and program pages for clarity
  • Integrated an “Apply Now” form with submissions flowing directly into Salesforce CRM
  • Set up a flexible WordPress CMS for easy internal updates
  • Delivered a fully responsive experience across all devices

 

Custom Visual Language

Tailored graphics and typography optimized for dual-language legibility.

API-Powered Intelligence

Live data visualization and statistics dashboard for stakeholder visibility.

Precision UX

Intuitive navigation paths for diverse user personas (Employers vs Job Seekers).

02

Tech Stack

WordPress
HTML5
CSS3
JavaScript
PHP
MySQL

Services

UI/UX Design
Frontend Development
Backend Development
CMS Integration
Hosting
Maintenance
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Live Preview

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The Impact

Quantifiable Results

Page speed improved to ~3–4 seconds

Bounce rate reduced to ~10–15%

User engagement increased significantly through clearer navigation and content structure

Project Links

Official Website
Project Documentation

Development & Design Team

Web Engineering
  • Husna Naz
  • Nazmeen Siddiqui
  • Abdullah Yaseen
  • Kahkashan
  • Shoaib
Creative Direction
  • Syed Imran
  • Hadiya Noor

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