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ADMITRA — CASE STUDY

Overview

ADMITRA

AdMitra primarily works in the international education sector, helping students apply to universities in the UK and worldwide.
This project involved designing and developing a multilingual website for Admitra, a UK-based education consultancy that assists students in applying to universities abroad. The primary goal was to improve user experience, support both Arabic and English audiences, and increase student inquiries through optimized landing pages and enquiry forms. The website focuses on clear service presentation, trust-building content, and conversion-focused design to help students easily access admission and visa support services
Client:

ADMITRA

Location:

UK

Industry:

Education

Size:

Mid-Market (51–200)

Duration:

Under 2 weeks

Type:

Corporate Website

01

The Challenge

Admitra’s existing digital presence was not effectively converting website visitors into student inquiries, resulting in lower-than-expected lead generation. Users faced challenges finding relevant information about admissions, visa support, and educational services, leading to engagement drop-offs during the decision-making process.

Key challenges:

  • Limited conversion performance and inquiry generation
  • Difficulty accessing critical admission and visa information
  • Lack of a fully optimized multilingual experience
  • Accessibility barriers for Arabic-speaking users
  • Insufficient trust-building elements affecting conversion rates

Our Solution

  • Developed a fully multilingual website supporting both English and Arabic audiences
  • Implemented custom enquiry forms to improve student lead capture
  • Enhanced WordPress CMS configuration for streamlined content management
  • Restructured service and admission pages to improve user journeys and conversion flow
  • Designed and developed a modern, responsive user interface optimized for all device

02

Tech Stack

WordPress
Tailwind
HTML5
CSS3
JavaScript
jQuery
PHP
MySQL

Services

UI/UX Design
Frontend Development
Backend Development
CMS Integration
Hosting

Live Preview

Visit Website

The Impact

Quantifiable Results

Student inquiries

30–40/month → 80–100/month

Conversion rate

1.5% → 4–6%

Bounce rate

70% → 40–45%

Mobile engagement

Increased by approximately 60%

Page load speed

5–6 seconds → 2–3 seconds

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