Qobolak – Study Abroad — CASE STUDY
Overview
Qobolak Education Group
Qobolak provide services, consultations, solutions and technologies for clients in the Middle East and North Africa, whether individuals or establishments, designing, planning and implementing ambitious programs at education institutions around the world.
Additionally, we assist our clients in selecting the appropriate country and program for their studies, guiding them through the application procedure, earning them acceptance to their chosen institution, and assisting with related services before and after commencing their course.
Client:
Qobolak Education Group
Location:
Saudi Arabia
Industry:
Education
Size:
Mid-Market (51–200 employees)
Duration:
2–4 weeks
Type:
Corporate Website
01
The Challenge
Qobolak’s previous website was outdated, slow, and difficult to navigate, which negatively impacted student inquiries and conversions. Users struggled to find relevant programs and country information, leading to poor engagement and reduced trust in the brand.
Our Solution
- Redesigned the website with a modern, intuitive UI/UX for better navigation
- Implemented a bilingual structure (English & Arabic) to serve a wider audience
- Optimized performance to significantly improve page load speed
- Built structured services, country, and program pages for clarity
- Integrated an “Apply Now” form with submissions flowing directly into Salesforce CRM
- Set up a flexible WordPress CMS for easy internal updates
- Delivered a fully responsive experience across all devices
Custom Visual Language
Tailored graphics and typography optimized for dual-language legibility.
API-Powered Intelligence
Live data visualization and statistics dashboard for stakeholder visibility.
Precision UX
Intuitive navigation paths for diverse user personas (Employers vs Job Seekers).
02
Tech Stack
WordPress
HTML5
CSS3
JavaScript
PHP
MySQL
Services
UI/UX Design
Frontend Development
Backend Development
CMS Integration
Hosting
Maintenance
The Impact
Quantifiable Results
Page speed improved to ~3–4 seconds
Bounce rate reduced to ~10–15%
User engagement increased significantly through clearer navigation and content structure
Development & Design Team
Web Engineering
- Husna Naz
- Nazmeen Siddiqui
- Abdullah Yaseen
- Kahkashan
- Shoaib
Creative Direction
- Syed Imran
- Hadiya Noor
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