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Rentalogue — CASE STUDY

Overview

Rentalogue

Rentalogue self drive car rental is an online marketplace that allows you to rent anything from cars to furniture. We are an online platform where vendors in the hiring and renting business can enroll themselves for a greater reach.
Client:

Rentalogue

Location:

India

Industry:

Car Rental Marketplace Platform (Multi-vendor vehicle rental marketplace)

Size:

Startup (1–10)

Duration:

1–3 months

Type:

Web App / Dashboard

01

The Challenge

Rentalogue’s platform was operational but unstable and inefficient. The email system was triggering in loops, causing users to receive 5–50+ duplicate emails per listing, rapidly exhausting SMTP credits and disrupting OTP and booking confirmations. Pricing inconsistencies, ₹0 display errors, SEO-unfriendly URLs, auto-logout issues, and performance bottlenecks were directly impacting user trust, booking reliability, and operational costs.
Rentalogue — CASE STUDY-1
Rentalogue — CASE STUDY

Our Solution

  • Rebuilt the entire email trigger system with deduplication, batching logic, and cron-based dispatch
  • Separated transactional emails (OTP/booking) from listing broadcasts for delivery stability
  • Integrated ZeptoMail SMTP with domain authentication (Cloudflare TXT & CNAME setup)
  • Rewrote URL routing into clean, SEO-friendly slug-based architecture
  • Fixed database pricing logic and standardized 24-hour time format across dashboards
  • Resolved session instability, auto-logout issues, and mobile performance bottlenecks
  • Optimized UI components including sticky headers, filters, and popup behavior
Custom Visual Language

Tailored graphics and typography optimized for dual-language legibility.

API-Powered Intelligence

Live data visualization and statistics dashboard for stakeholder visibility.

Precision UX

Intuitive navigation paths for diverse user personas (Employers vs Job Seekers).

02

Tech Stack

PHP
MySQL
REST APIs

Services

Frontend Development
Backend Development
E-commerce Setup
API Integration
Rentalogue — CASE STUDY-3

Live Preview

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The Impact

Quantifiable Results

Duplicate Emails

50+ per user → 1 controlled email per cycle

SMTP Credit Waste

7000+ credits drained → 60–80% reduction in unnecessary usage

Email Reliability

Frequent failures → Near 100% OTP & booking delivery stability

URL Structure

Query-based (details?id=123) → Clean slug-based routing

Price Errors

₹0 display issues → 100% accurate pricing logic

Load Perception

~5–6s → ~2–3s average interaction time

Project Links

Official Website
Project Documentation

Development & Design Team

Web Engineering
  • Husna Naz
  • Nazmeen Siddiqui
  • Abdullah Yaseen
  • Kahkashan
  • Shoaib
Creative Direction
  • Syed Imran
  • Hadiya Noor

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